Engagements

One account

Account Pursuit Intelligence

Everything your team needs to win one named account.

For sales and growth leaders pursuing specific target accounts: a per-account intelligence dossier — the account’s pressures, buying committee, executive priorities, competitive exposure — delivered as a plain-English pursuit playbook your reps can actually run.


What you receive

  • A sequenced deal ladder — every opportunity sized and odds-banded, with the sequencing logic in plain English
  • Rules of engagement derived from the target’s own documented buying psychology, including banned vocabulary and never-contact rules
  • A buying-committee contact map with per-person channel guidance and handling notes
  • Ready-to-send outreach copy for up to five named contacts — one primary message plus one follow-up variant each
  • Objection-handling scripts with evidence-anchored responses
  • Working and not-working progress signals, and explicit walk-away conditions
  • A dated staleness warning: what the evidence cut-off is and what to re-verify before acting

What it is not

  • The playbook ends at outreach guidance — sending, meeting and negotiating are your team’s job
  • One named account per unit; the target is named before scoping ends
  • No cross-account portfolio prioritization and no market-level analysis — those are Decision Brief questions, and the scope card says so in writing
  • Outreach copy beyond the five-contact cap is a separate in-engagement extension

Read this honestly

The commodity account-research layer is being priced toward zero, and we concede it: AI-generated account plans start around $49, research tooling runs roughly $167 a month, and human sourcing subscriptions run $600–$2,500 a month. What $5,000 buys is the pursuit-strategy layer — the odds-banded ladder, the engagement rules, the committee handling, the objection scripts, and the checkable evidence behind all of it. Comparable one-to-one account programs are most often reported between $5,000 and $30,000 per account. If what you actually want is account research, say so and we will point you at the cheaper option.

Delivery precedent: three account dossiers and two full plain-English pursuit playbooks produced for a services firm’s named healthcare targets in 2026. Machine production is proven; founder scoping and revision hours are still being measured, which is why the weekly figure is provisional and every engagement quotes its own dated window.